Raytrans Web Keyword Selection and Processing Methods

(1) The website homepage should prioritize core keywords for all products, with Baidu Index between 50 and 200 for optimal optimization (e.g., Telephone Optical Terminal, PCM Equipment, Multi-service Optical Terminal, SDH Equipment, Elevator Intercom Optical Terminal, etc.). The initial number of keywords should be 4 to 6 (more than that and keyword density cannot be maintained). The keyword density on the homepage should be kept at 4 to 6. For keywords that are harder to optimize, the density should be higher. Once the website optimization shows results, new keywords can be added while reducing the density of existing ones.

(2) Product category pages should select core keywords and their aliases (e.g., Telephone Optical Terminal can also be called Multi-service Optical Terminal, SDH Equipment, Elevator Intercom Optical Terminal, etc.). Initially, 4 to 6 keywords are recommended, with gradual increases later. Keyword density should be maintained as high as possible (5 to 8), and the Baidu Index of selected keywords should be considered, with higher-index keywords ranked first.

(3) Product landing pages should select 4 to 8 long-tail keywords (e.g., Telephone Optical Terminal manufacturer, PCM Equipment manufacturer, Multi-service Optical Terminal price, SDH Equipment quotation, Elevator Intercom Optical Terminal cost, etc.). Keyword density should be high (at least 2% or above). Long-tail keywords do not necessarily need a Baidu Index, but core keywords should have one. All searchable terms that users might use should be included. When a large number of keywords is selected (e.g., 20), an additional product page can be created for optimization.