Corporate Culture

A company with core technology:

　　We treat technology as a breakthrough point. Having mastered core technology, we have mastered the water source in the desert. We are proactive and never satisfied with today. We constantly challenge ourselves while being willing to help others. We work with passion, dare to identify problems, and solve them creatively. We face difficulties and challenges positively and never complain. In every field we are engaged in, we strive for excellence and aim to be the industry leader.
　　We consider both the advancement and applicability of technology. We have the interest and courage to explore new technologies, and we are also cultivating the systematic ability to continuously improve mature products. The professionalization and specialization of our researchers is our management challenge. Transforming from a technology company to a knowledge company is our pursuit and challenge.

A people-oriented company:

Every setback and progress we experience is accompanied by the presence and stories of people. We hope our company becomes a respected model, and we hope our company can help its members progress and grow. We hope that employees working here feel both happy and able to bear pressure and take responsibility, serving both the company and society while also giving back and achieving personal success.

We are a commercial enterprise:

We started and developed in an environment where market economy and planned economy coexist. Although we have commercial achievements proven by financial figures, we are not yet a truly commercially rational and mature enterprise. Part of this is the result of adapting to the environment, and part is our inherent commercial shortcomings. Our passion and persistence for technology, and our attention and service to customers are the reasons and values for our existence, but these alone cannot guarantee that we become an excellent commercial enterprise. As China continues to move towards a pure market economy, we still need to continuously temper our business spirit, learn and practice advanced business management knowledge, and ultimately become a top-tier commercial enterprise.

A continuously improving company:

　　Peaches and plums do not speak, yet a path is formed beneath them. We are low-key and pragmatic, and our work attitude is down-to-earth.
　　We pursue results and effectiveness even more. We treat the company as our home, and we are diligent, thrifty, and avoid waste.